Channels

Broker.
Non-del.
Get both.

Flexibility at your fingertips. Originate the way that's best for your business and clients.

Join C2 Explore the channels
C2 channels

Both channels, under one roof

Non-delegated and broker, under one roof.

Run both kinds of lending inside a single C2 channel — and choose, deal by deal, whichever serves your business and your client best. With real-time pricing.

Broker Channel

Broker

Price every scenario across our 100+ lenders.

Run as an independent loan originator with C2's wholesale lender panel behind you. Price every scenario in real time and surface the best terms — with national platform leverage and full flexibility.

  • Price every scenario across our 100+ lenders
  • Niche products with national platform
  • Commercial and reverse lending available
  • Licensed in 41 states and DC with operations support

Non-Delegated Channel

Non-Delegated

Fund loans under C2 Financial with complete control of the file.

Efficient workflows, a structured platform for branch growth, and non-del investors ready to go.

  • Non-del investors including UWM, Kind Lending, Pennymac & more
  • Efficient workflows prebuilt into ARIVE
  • Structured platform for branch growth
  • Non-delegated operations currently supported in 32 states; the broker channel is licensed in 41 states + DC

Want to talk through which channel fits?

Tell us about your business and a C2 recruiter will walk through the broker and non-delegated channels — and recommend the right starting point.

Request information Call (855) 733-8133